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Billboards Attract Editors & Readers. Here’s How To Write One!

Wednesday 17-Feb-10 12:00 PM to 1:00 PM CST

We were unable to register you for this event as the event deadline has passed or the maximum number of seats available has been reached. Please contact Jennifer George, Association Manager at jgeorge@eami.com.

Speaker: Dr. John Hayes, President
HayesWorldwide

Webinar

Details for "Billboards Attract Editors & Readers. Here’s How To Write One!"

Including a “billboard” in your article (or news release) is the best way to capture the attention of readers (and editors), but most writers don’t use this technique. This Webinar teaches you why the billboard is important and how to write one. Includes samples of billboards and five elements of a good billboard. The Webinar speaker is Dr. John Hayes, author of 18 non-fiction books and countless articles published in print and online media worldwide.

Only $30 for TPRA members; $75 for non-members

Brought to you by the Texas Public Relations Association: the Communicators’ Connexion

Speaker Dr. John Hayes

Advisor and coach to entrepreneurial and franchised businesses. Author of two blogs; speaker and trainer on topics of marketing, franchising, strategic planning, communications, leadership. Senior Counsel to BizCom Public Relations in Dallas, TX and Adjunct Professor for Narrative Business Writing @ the University of North Texas - School of Journalism.