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Mark Your '09 Calendar!

The 2009 Texas Public Relations Association Annual Conference has been set! Mark your calendars for
February 27-March 1, 2009.

The conference will be held in Frisco, TX at the Embassy Suites Hotel.

Details coming soon!
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TPRA Association Manager
823 Congress Ave., Ste. 230
Austin, Texas 78701

Feel free to call us at:

Toll: (800) 525-0405
Fax: (512) 495-9031 or
E-mail: tpramail@tpra.com

 

 

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Code of Ethics


1. A member shall conduct his or her professional life in accord with the public interest.

2. A member shall exemplify high standards of honesty and integrity while carrying out dual obligations to a client or employer and to the public interest.

3. A member shall deal fairly with the public, with past or present clients or employers and with fellow practitioners, giving due respect to the ideal of free inquiry and to the opinions of others.

4. A member shall adhere to the highest standards of accuracy and truth, avoiding extravagant claims or unfair comparisons and giving credit for ideas and words borrowed from others.

5. A member shall not knowingly disseminate false or misleading information and shall act promptly to correct erroneous communications for which he or she is responsible.

6. A member shall not engage in any practice that tends to corrupt the integrity of channels of communications or the processes of government.

7. A member shall be prepared to identify publicly the name of the client or employer on whose behalf any public communication is made.

8. A member shall not use any individual or organization professing to serve or represent an announced cause, or professing to be independent or unbiased, but actually serving another or undisclosed interest.

9. A member shall not guarantee the achievement of specified results beyond the member's direct control.

10. A member shall not represent conflicting or competing interests without the express consent of those concerned, given after a full disclosure of the facts.

11. A member shall not place himself or herself in a position where the member's personal interest is or may be in conflict with an obligation to an employer or client, or others, without full disclosure of such interests to all involved.

12. A member, in performing services for a client or employer, shall not accept fees, commissions or any other valuable consideration from anyone other than the client or employer in connection with those services, without the express consent of the client or employer, given after a full disclosure of the facts.

13. A member shall safeguard the confidences of present and former clients, as well as those of persons or entities who have disclosed confidences to a member in the context of communications relating to an anticipated professional relationship with such member, and shall not accept retainers or employment that may involve disclosing, using, or offering to use such confidences to the disadvantage or prejudice of such present, former, or potential clients or employers.

14. A member shall not intentionally injure the professional reputation or practice of another practitioner. However, if a member has evidence that another member has been guilty of unethical, illegal, or unfair practices, including those in violation of this Code, the member shall present the information promptly to the eligibility/ethics committee of the association, for action in accordance with the procedure set forth by TPRA.

A member called as a witness in a proceeding for the enforcement of this Code shall be bound to appear, unless excused for sufficient reason by the eligibility/ethics committee or the TPRA board of directors.

The results of the proceeding - if censure, suspension, or expulsion - shall be made known to the members of TPRA. If dismissal of complaint or grievance, the board may vote to make that finding known to TPRA membership, if the publishing or announcement of the dismissal of charges is for the good of the public interest, profession, association, or the individual member against whom a complaint or grievance had been brought.

15. A member shall respect all individuals without regard to race, color, sex, creed, ethnic or national identity, handicap, or age.

16. A member shall, as soon as possible, sever relations with any organizations or individuals if such relationship requires conduct contrary to the articles of this Code.

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